Open Source Crm
Adoption of Open Source ERM and CRM Software in Asia/Pacific (Excluding Japan) and Providers Analysis
This IDC study discusses the adoption of open source (OS) enterprise resource planning (ERP), and customer relationship management (CRM) in Asia/Pacific (excluding Japan) or APEJ. Detailed analysis is done on OS ERM and CRM vendors in the APEJ region along with their market, product, and partner strategy. The study includes the results of IDC's Asia/Pacific Small and Medium-Sized Business Study, 2008 highlighting the adoption of OS ERM and CRM software across the various countries and verticals in the region.
"OS ERM and CRM is an emerging market in APEJ with majority of vendors operating through partners and VARs in the region," says Ridhi Sawhney, market analyst, IDC Asia/Pacific. "No vendor lock-in and access to the source code and OS network act as valuable assets for the end users. Australia, Singapore, and Thailand have, to an extent, adopted OS ERM and CRM as compared with the rest of the countries in the region. The maturity of OS infrastructures is leading adoption to occur, starting with Linux at the base and then further up the technology stack to the application layer.". This book may contain less than 24 pages of technical content.
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